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Taylor Swift’s ardent fans, who are also cryptocurrency aficionados, have the unique opportunity to buy tickets for the eagerly awaited movie “Taylor Swift: The Eras Tour” using several cryptocurrencies such as Bitcoin (BTC), Ethereum (ETH), Dogecoin (DOGE), and Shiba Inu (SHIB).

The film, premiering globally today, has raked in a staggering $100 million in presales, suggesting a potential cinematic sensation.

BitPay, a frontrunner in the crypto payment sector, announced its involvement with the movie’s cryptocurrency integration in a recent post on X (previously known as Twitter).

Having earlier teamed up with AMC theaters, BitPay has streamlined the process of purchasing movie tickets with cryptocurrency.

To leverage this crypto payment feature, enthusiasts need to navigate the AMC website or its mobile application and opt for BitPay during the payment process.

In addition to the aforementioned cryptocurrencies, moviegoers can also use Bitcoin Cash, Litecoin, and XRP to buy tickets.

AMC’s strategic alliance with Taylor Swift was groundbreaking. Sidestepping the traditional Hollywood studios, AMC clinched an exclusive agreement.

This has enabled Swift to claim an unprecedented 57% of the ticket sales, a percentage seldom witnessed in showbiz.

With the film industry grappling with dwindling numbers, partly due to Hollywood writers’ and actors’ guild strikes, the release of “Eras” is poised to rejuvenate the box office.

The movie industry experienced a slump after the successful launches of “Barbie” and “Oppenheimer” in July. However, the excitement around “Eras” has sparked optimism among insiders about a potential box office resurgence.

Should a notable fraction of the film’s patrons use cryptocurrency for ticket purchases, it would be interesting to observe the implications given the movie’s distinctive distribution framework.

Payment Titans Broaden Crypto Horizons

MoonPay, a crypto payments tech company, recently introduced a feature in its app allowing users to interchange one cryptocurrency for another.

This enhancement adds to the versatility of MoonPay’s consumer-centric crypto app, which debuted in May, initially enabling users to acquire cryptocurrencies and oversee multiple wallets.

This development emerges as major payment platforms increasingly venture into the realm of cryptocurrency.

In a noteworthy announcement in August, PayPal disclosed its impending launch of the PYUSD stablecoin.

Paxos, a pivotal player in blockchain technology, is the entity behind this dollar-linked asset. Previously, Paxos had issued the Binance USD (BUSD) stablecoin.

Additionally, just last month, Coinbase secured the green light to extend perpetual futures trading services to its non-U.S. clientele.